Digipak and Magazine Advert: Digipak Draft and Final

Here are our first, rough general ideas. The draft versions:

Then after reviewing and looking over the research we did, we created the final draft:

Digipak and Magazine Advert: Digipack Research

To get full effectiveness into the Digipack, I need to research current covers of other film soundtracks, and pick out the good points that we could use.

17 Again

What is good about this album cover?

• A really good thing about this cover is that its very simplistic but still effective.
• It is very bright with the white background and the red writing. Making it catch the eye of the target audience.
• Another good thing about this cover is that it shows the main character smiling, having fun, which is what the audience of this movie will want to see.
• Finally, the title is very big, catching the eye of the audience. Also, I like the idea of the writing at the top saying it is from the motion picture.

Camp Rock

What is good about this album cover?

• One of the biggest things I like about this cover is that it looks really fun and energetic, making in it more appealing to the young audience of the film.
• Again it is very bright, but with more colour than the previous one, with a colourful big title right in the middle, cathing the eye of the viewer.
• Again it is showing the main characters in the movie, which is something we can do as well.

Mamma Mia

What is good about this album cover?

• This cover is very, very bright and light, really jumping out at the target audience.
• Again like the others it has a very big eye catching title.
• It also shows the main characters from the film having a fun time.
• One thing I really like about this cover is the way the sea merges with the white at the top. This is something I think would look really cool on our cover.

Hairspray


What is good about this album cover?

• This is one of my favourite soundtrack covers and I think that is because it is very colourful and bright. It really stands out.
• It has a big title. Whilst also saying it is the soundtrack, which is obviously important.
• But one of the biggest things I like about this is the pictures. Again like all the others it is showing the main characters. But here I like how they have put them in their own seperate box with a bright colour behind them. As well as them looking really happy doing a fun pose.

What to take away?

There are a lot of things that we can use in our digipack cover, but we cannot use them all, as I think it will look too untidy and a bit strange. So I have had to select a few things that most of them do, as well as adding a few things that only some or an individual cover does.

What they all do?

• They are all very bright
• They are all have a big title
• They are all bright/colourful
• They all show the main characters having a fun time

What some/individual covers do?

• Hairspray uses the picture boxes of the main characters very well, with the fun posing and bright background
• Mamma Mia has a very effective background, the way it merges together.
• 17 Again, Hairspray, and Mamma Mia all state that it is a motion picture soundtrack which I think is vital to the cover.

I think all these points just mentioned are very effective, and we should look to incorporate these into our digipack cover.

Digipak and Magazine Advert: Introduction

As well as creating the music video, we also need to finish the promotional package by creating a Digipak and a magazine advert.

For our project, mentioned a couple of time previously, we are using the film "Stacy's Mom" for the backbone in the promotional package.
What this means is that instead of creating an album cover for the band Fountains of Wayne, we will be creating the digipack for the Motion Picture Soundtrack for the film "Stacy's Mom", and then the magazine advert will be based on this Soundtrack.

But before we start making the digipack and the advert, we must research current soundtrack covers and magazine adverts for albums, just as we needed research for the music video.

Music Video: Completed Video

This is our finished version of our Music video.

Music Video: Onset Photos

Music Video: Planning - Shooting Schedule

“Stacy’s Mom” – Shooting Schedule

Project: Stacy’s Mom Music Video
Artist: Fountains of Wayne
Client: A2 Media

Crew: (number deleted for privacy)
George Leadley
Katy Hobbs
Jordan Coulson
Andreas Symeonides

Date: 06/10/09

Time: 09.00
Location: York College (Green Room)
Scene: Band Performance (including guitar solo)
Crew: All
Resources: Mic Stand, Camera Equipment, Outfits

Time: 12.00
LUNCH BREAK

Time: 13.00
Location: Train Station (Bench)
Scene: Stacy’s Mom walks past guy on bench who brings down newspaper to watch.
Crew: Jordan Coulson, Katy Hobbs
Resources: Newspaper, Camera Equipment, Outfits

Time: 14.00
Location: Town (Phone box)
Scene: Stacy’s Mom walks past guy in phone box who drops phone.
Crew: Andreas Symeonides, Katy Hobbs
Resources: Camera Equipment, Outfits

Location: Town (Street)
Scene: Guy following Stacy’s Mom down street, ignores Stacy trying to get his attention.
Crew: Katy Hobbs, George Leadley
Resources: Camera equipment, Outfits

Time: 15.00
Location: Town (Museum Gardens)
Scene: Camera closing in on Stacy’s Mom
Crew: Katy Hobbs
Resources: Camera Equipment, Outfits

Time: 16.00
Location: York College
Scene: Scooby-doo like chase scene
Crew: All
Resources: Camera Equipment, Outfits

Date: 09/10/09

Time: 10.30
Location: York College
Scene: Meet
Crew: All
Resources: Camera equipment, Outfits

Time: 11.00
Location: Jordan’s House (Bedroom)
Scene: Guy looking at picture of Stacy’s Mom
Crew: George Leadley
Resources: Picture, Camera equipment, Outfits

Location: Jordan’s House (Bathroom)
Scene: Camera looking at guy in mirror with shaving cream on face
Crew: George Leadley
Resources: Camera Equipment, Outfits, Shaving Cream

Time: 12.00
TRAVEL & LUNCH

Time: 13.00
Location: Katy’s House
Scene: Car Wash
Crew: Katy Hobbs, Jordan Coulson
Resources: Camera Equipment, Outfits, Car Wash equipment

Location: Katy's House
Scene: Guy trying to be older with beer, spits out
Crew: George Leadley
Resources: Camera Equipment, Outfits, Beer

Time: 15.00
FINISH ANY OUTSTANDING FILMING

Music Video: Planning - Locations

Before we get shooting, we need to choose where we are going to film, looking back through the audience research I can see it is important we have vibrant exciting locations.

Band Performance

For the band performance, all we really wanted was just a blank room, but after we couldn't find one, we enquired about use of the college's green screen room, and found out we were able to book it for one morning. So that is what we did. We decided that during editing we would keep the green screen in the video to add to the effect that the band is simple but still cool (airband) and doesn't care about its image.

Green Screen room pictures:

Train Station

We also wanted to shoot a scene at the train station, but we had to go prior to filming to choose the best spot. A platform not used regularly would be ideal

Train Station pictures:

Museum Gardens

We wanted to shoot part of the video in the Museum Gardens as it is a vibrant bright location, and can be used to film anything. Again we needed to plan where we would shoot in this location.

Museum Garden pictures:

Katy's House (car wash)

As we were planning to shoot a car wash scene in the video, we needed a place where we could have enough room to park the car, set up the camera and have the actors moving about. We thought the best place for this to be would be at someone's house, so we chose Katy's as its closest to York College.

Katy's House pictures: